Healthcare SaaS SEO & AI Search Consulting

Depending on what you already have in place, I can take responsibility for the strategy, execution or both. That can include:

• Organic search and SEO strategy
• AI search visibility and GEO
• Buyer, competitor and search research
• Content strategy, briefs, creation and optimization
• Technical and on-site SEO
• Off-site authority and third-party visibility
• Measurement across Google and AI search

If you already have writers, developers, product marketers, an internal SEO team, or an agency, I can work alongside them. For smaller teams, I can take on more of the execution myself.

SEO and AI search are not two completely separate channels.

Healthcare buyers still search on Google, but they increasingly ask AI platforms which products they should consider, how vendors compare and what fits their use case.

The underlying work overlaps.

Your site needs to clearly communicate what your product does, who it is for and why it should be considered. Google and AI assistants also need enough credible information across your site and the wider web to understand and corroborate those claims.

Instead of more rankings or citations, the goal is to increase the likelihood that the right buyers find your company and understand why it belongs in their consideration set.

Most engagements begin with an initial 90-day period, although it varies depending on the scope.

I start by establishing where you currently stand across organic and AI search, where the biggest gaps are, and how competitors are performing.

From there, I prioritize the work most likely to matter and focus on execution, measurement and adjusting priorities based on what we learn.

Most of my work is in B2B healthcare software. That includes:

• EHR and practice management software
• Medical billing and revenue cycle management
• Patient engagement
• Telehealth
• Ambient AI scribes
• AI voice agents and front-desk automation
• Other healthcare SaaS and healthcare AI products

Search strategy in these categories depends heavily on how buyers describe the problem, how crowded the market is and what claims need outside corroboration.

You should not have to spend the first month teaching your consultant how healthcare software works.

I normally determine the scope after understanding what you are trying to achieve, what have you tried so far, what’s working, available internal resources.